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Donuts rolls out free phishing attack protection for all registrants

Kevin Murphy, June 16, 2020, 19:06:05 (UTC), Domain Registries

Donuts is offering registrants of domains in its suite of new gTLDs free protection from homograph-based phishing attacks.

These are the attacks where a a bad guy registers a domain name visually similar or identical to an existing domain, with one or more characters replaced with an identical character in a different script.

An example would be xn--ggle-0nda.com, which can display in browser address bars as “gοοgle.com”, despite having two Cyrillic characters that look like the letter O.

These domains are then used in phishing attacks, with bad actors attempting to farm passwords from unsuspecting victims.

Under Donuts’ new service, called TrueNames, such homographs would be blocked at the registry level at point of sale at no extra cost.

Donuts said earlier this year that it intended to apply this technology to all current and future registrations across its 250-odd TLDs.

The company has been testing the system at its registrar, Name.com, and reckons the TrueNames branding in the shopping cart can lead to increased conversions and bigger sales of add-on services.

It now wants other registrars to sign up to the offering.

It’s not Donuts’ first foray into this space. Its trademark-protection service, Domain Protected Marks List, which has about 3,500 brands in it, has had homograph protection for a few years.

But now it appears it will be free for all customers, not just deep-pocketed defensive registrants.

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