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CentralNic makes another registrar acquisition

Kevin Murphy, December 6, 2021, 12:12:23 (UTC), Domain Registrars

CentralNic said today it has bought another registrar, Chile-based NameAction, in a $1 million deal.

NameAction has been around since the late 1990s and specializes in ccTLDs in the Latin American region, including offering local presence services for foreign registrants.

It sells gTLD domains too, acting primarily in the brand protection space, but does not appear to be ICANN-accredited in its own right.

CentralNic said the deal will immediately add $2 million to its top line and $200,000 to profits.

CEO Ben Crawford said in a press release that the deal is small but of strategic importance, giving the company a beachhead from which to expand into Latin America.

It’s the fourth acquisition announcement from CentralNic, which describes itself as an industry consolidator, this year.

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